Microsoft Cuts Xbox One Price For the Third Time in UK; Now Costs Less Than PlayStation 4

Microsoft is taking all means into consideration while working to boost upwardly the sales of its latest Xbox One video game console, and doing then, the American platform holder has granted another Xbox One price cut to those who are still looking to single out one of the two 8th generation video game consoles in the United kingdom of great britain and northern ireland, bringing down the retail cost to £329.99 . This is third cost cut for the new hardware in last 10 months after the its launch. Microsoft started Xbox I'south sales with a college price tag compared to the PlayStation 4 console but at present the sometime is cheaper that the latter for the get-go time in the UK.

Xbox One

Xbox 1 Price Tag Reduced For the Third Time in Britain, Now Costs Only £329.99, Lower Than Sony's PlayStation 4

Microsoft has been trying difficult to make its latest Xbox One console look more than bonny, and bring it on par with Sony's latest gaming hardware e'er since information technology was launched dorsum in November 2022, merely the company has climbed little towards success, and then it looks like it is taking more drastic activity, and that too, very quietly. The American platform holder has lowered the standard Xbox Ane price tag by £20 to £329.99, making it cheaper than Sony'south latest PlayStation 4 video game console, which costs £349.99 in the UK right now.

Players can at present purchase the Xbox One console at a reduced price from both Microsoft Store and third-party retailers such as Amazon Uk This is the third price cut by the platform holder every bit the Xbox I originally launched with a price tag of £429.99 in the UK, but that price was soon reduced to £399.99 with the launch of exclusive multiplayer first-person shooter known as Titanfall. The Xbox I price indicate was once over again brought downwards when the manufacturer rolled out the £349.99 Kinect-less parcel at the start of summer 2022.

Talking nigh the latest Xbox 1 price cut, Microsoft told IGN: "We are ever looking at means to offer the best value for our customers. This is a U.k. merely retail promotion which coincides with our upcoming releases including Forza Horizon 2, Sunset Overdrive and Halo: The Master Chief Drove."

Xbox

Tertiary Xbox One toll cut isn't much of a surprise, as something like this could be expected from Microsoft after reports that claim that Sony's PlayStation four is actively outselling the Xbox Ane in the UK. At that place is no word on whether Microsoft will expand this price cut to other territories or not, but the manufacturer surely wants to pump up the Xbox One sales in the UK, having been the pb seller in the region with the Xbox 360 console.